by Lori Caralis | Sep 18, 2018 | marketing, social media
Many businesses are changing their social media focus to Instagram because it’s easier to gain organic reach and make authentic connections with potential customers than many other social platforms. Most business owners know to use 15-20 relevant hashtags to gain more...
by Lori Caralis | Sep 12, 2018 | marketing, social media
So you finally realized your ideal clients are hanging out on Pinterest collecting pins. Now you’ve hopped on and starting pinning your own content in hopes they will see it and save it. Great job! But did you know you can use hashtags to get your pins seen even more?...
by Lori Caralis | Aug 28, 2018 | social media
You may be creating great content for your Facebook Business Page and posting consistently but keeping on top of what is resonating with your audience can help you grow your page and increase engagement. Knowing how to use Facebook Insights can be invaluable in...
by Lori Caralis | Aug 7, 2018 | social media
Images and graphics for social media can be confusing. Not only do you need to decide what graphic to post or what to use as your profile image but then they get cut up and look different on every platform! It can be overwhelming for small businesses trying to do it...
by Lori Caralis | Jul 17, 2018 | marketing, social media
Will a blog benefit your small businesses? In almost every case, the answer is a definite yes. If you don’t have a blog on your business website, think about starting one now. If you have one that you don’t post consistently to, make writing blog posts...