by Lori Caralis | Jun 4, 2019 | marketing, social media
Want to spend more time on the beach this summer and less time doing your business social media? Here are my 4 steps to organize your social media for the summer! Step 1: Content First you have to make a content plan! An hour or two planning can save a ton time...
by Lori Caralis | Apr 9, 2019 | marketing, social media
You’ve set up your Facebook Business Page and started posting, but are you getting all out of it that you can? Chances are you are not! While many things can be done on your mobile, there are more options for a business page when you are logged in on a desktop so make...
by Lori Caralis | Feb 6, 2019 | marketing, social media
1. Trying to be on every platform. If you are running your own business social media, chances are, you don’t have time to do more than 1-2 platforms well. You are better off focusing on what you have time for and doing it right than spreading yourself too thin over...
by Lori Caralis | Jan 22, 2019 | marketing, social media
In the final part of my blog series on targeting your ideal client, we are talking about where your ideal client hangs out on social media. Now that you have a customer persona and know what great content will catch their attention, where do you post it? If you missed...
by Lori Caralis | Jan 15, 2019 | marketing, social media, Uncategorized
This is part 2 of my 3 part blog series on how to target your ideal client on social media. If you haven’t read part 1, go do that first! Now that you know why it’s important to create content for your ideal client, that you should build a customer persona to help you...