Your October social media updates are going to help you start Q4 strong! From content ideas to seasonal hashtags to the latest updates on each platform – it’s all right here to save you time and help you get better results on your social media.
Social Media Updates: October Holidays
It’s spooky season and there are so many fun holidays to create content around this month including Halloween! If you’re a foodie don’t forget International Coffee Day (pumpkin spice anyone?), National Taco Day, World Vegetarian Day, National Dessert Day, Greasy Foods Day, and World Food Day. It’s also Breast Cancer Awareness Month and LGBTQ+ History Month.
Check out the entire calendar:
Creating content around social media holidays in October can be an engaging way to connect with your audience. Here are some ideas on how to create content around these holidays:
National Coffee Day (October 1st):
- Offer coffee-related promotions or discounts if you have a coffee shop or brand.
- Share coffee facts, trivia, or infographics.
- Post behind-the-scenes content showing how you brew your coffee.
- Encourage followers to share their favorite coffee mugs.
World Vegetarian Day (October 1st):
- Share delicious vegetarian recipes or cooking videos.
- Highlight the benefits of a vegetarian diet for health and the environment.
- Share recommendations for vegetarian restaurants or products.
National Dessert Day (October 14th):
- Share dessert recipes and cooking tutorials.
- Show your favorite desserts (or poll your audience to find out theirs)
- Invite followers to share their favorite desserts with your branded hashtag.
National Cat Day (October 29th):
- Share cute photos or videos of your cat.
- Showcase your team and their cats.
- Share cat care tips and resources.
National Pumpkin Day (October 26th):
- Share pumpkin-related recipes.
- Show photos of your pumpkin carving.
- Poll your audience on some pumpkin trivia.
Remember to use relevant hashtags, create visually appealing graphics, and engage with your audience through comments, likes, and shares to maximize the impact of your content for these social media holidays in October.
Here Are Some Seasonal Content Ideas for October:
- Fall Foliage Photography: Share beautiful photos of the changing leaves in your area. This can be great for B-roll film too.
- Autumn Recipes: Share recipes featuring seasonal ingredients like apples, pumpkins, and butternut squash. Consider creating short cooking or baking videos if that works for your brand.
- Fall Fashion Inspiration: It’s sweater weather! Showcase your fall wardrobe and share what new fall trends you are loving.
- Halloween Countdown: Start a countdown to Halloween with daily spooky facts, costume ideas, or decoration tips.
- Cozy Reading Recommendations: It’s the time of year to snuggle up under a blanket in your cozy chair and read a book. Share books you are reading and ask for recommendations.
- Fall-Themed Polls and Surveys: These work great in your stories! Engage your audience with fun polls related to fall, like “What’s your favorite fall drink?” or “Best fall activity?”
Social Media Updates: October Hashtags
This section of the social media updates is all about hashtags! Creating content in October means hay rides, pumpkin spice, and Halloween vibes. Make sure to try some of these hashtags if they fit your content:
#ItsFallYall
#HelloOctober
#OctoberVibes
#FallInOctober
#OctoberMagic
#SpookySeason
#PumpkinEverything
#SweaterWeather
#AutumnDays
#OctoberGoals
#OctoberInspiration
#OctoberAdventures
#FallFavorites
#HalloweenCountdown
#TrickOrTreat
#HauntedOctober
#OctoberFestivities
#LeavesFalling
#OctoberFeels
#CrispAir
#OctoberMemories
These hashtags can be used to capture those October vibes, from the changing fall foliage to the excitement of Halloween. Remember to use a mix of broad and niche hashtags relevant to your content and audience to maximize engagement and discoverability.
Social Media Updates: How to write effective captions for your social media posts
Here are 5 tips to get more results out of your captions:
- Know Your Audience
Understand the demographics, interests, and preferences of your target audience. Tailor your captions to resonate with them and address their specific needs and desires.
- Start with a Hook
Begin your caption with a compelling hook to grab your audience’s attention. Pose a question, share a surprising fact, or use an engaging opening sentence to draw them in. I gave a list of hooks to use in the Social Media Update for September.
- Tell a Story
Create a narrative that connects with your audience by telling a story. Share personal experiences, anecdotes, or customer stories that relate to your brand.
- Keep It Concise
Get to the point quickly. Social media users often skim through content, so make your message clear and direct. Avoid unnecessary fluff.
- Include a Call to Action (CTA) or Ask a Question
Don’t confuse your audience by asking them to do too many things. Clearly state what action you want your audience to take. Whether it’s liking/commenting on the post, checking out a link, or answering a question, you’ll get better results if you only ask one thing per post.
Also, keep your brand voice in mind when writing captions. Your writing style should align with your brand’s personality.
Social Social Media Updates – October Trends And Changes
Social media platforms are ever evolving and can be hard to keep up with! Here are the top 5 recent trends/changes in the social media world:
- Meta to Unveil Its New AI Chatbots This Week
- YouTube Announces New Creator Tools
- X (formerly Twitter) now lets Premium subscribers hide likes and verify their real IDs
- TikTok Shop just launched in the US
- Instagram is testing Reels up to 10 minutes long
That’s it for October Social Media Updates!
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