Instagram Stories launched in 2016 and has been gaining popularity with businesses ever since. With Stories, you can post videos and photos that disappear after 24 hours. Rather than showing up in a user’s news feed, they are at the top of the Instagram feed and are highlighted when updated. There is less competition to… Continue reading Why It’s Easier to Succeed With Instagram Stories Than You Might Think
Is your business active on Instagram? If not, you may be surprised at how much it could do for your business. Instagram is growing at the fastest rate of all the social media platforms so it’s worth a look. Here are some impressive numbers for Instagram*: 1 billion people use Instagram - 500 million of… Continue reading Is Instagram Right For Your Business in 2019?
When on the go, there are certain apps I could not live without as a Social Media Manager! I have all of these on my phone and use them often and they don’t cost me a penny (except I do pay for the $10/month Canva upgrade but you don’t have to). They help make my… Continue reading 9 Free Apps to Manage Your Social Media and Create Amazing Content
1. Trying to be on every platform. If you are running your own business social media, chances are, you don’t have time to do more than 1-2 platforms well. You are better off focusing on what you have time for and doing it right than spreading yourself too thin over Facebook, Instagram, Pinterest, YouTube, Linked… Continue reading 7 Ways to Completely Ruin Your Business’s Social Media
In the final part of my blog series on targeting your ideal audience, we are talking about where your target audience hangs out on social media. Now that you have a customer persona and know what great content will catch their attention, where do you post it? If you missed the first two blogs, make… Continue reading Where Does Your Ideal Audience Hang Out?