Facebook, Instagram, marketing, small business, social media

4 Steps to Organize Your Social Media and Get Your Time Back This Summer!

Want to spend more time on the beach this summer and less time doing your business social media? Here are my 4 steps to organize  your social media for the summer! Step 1: Content First you have to make a content plan!  An hour or two planning can save a ton time trying to come… Continue reading 4 Steps to Organize Your Social Media and Get Your Time Back This Summer!

Facebook, Instagram, marketing, small business, social media

7 Ways to Completely Ruin Your Business’s Social Media

1. Trying to be on every platform. If you are running your own business social media, chances are, you don’t have time to do more than 1-2 platforms well. You are better off focusing on what you have time for and doing it right than spreading yourself too thin over Facebook, Instagram, Pinterest, YouTube, Linked… Continue reading 7 Ways to Completely Ruin Your Business’s Social Media

Facebook, Instagram, marketing, Pinterest, small business, social media

Where Does Your Ideal Audience Hang Out?

In the final part of my blog series on targeting your ideal audience, we are talking about where your target audience hangs out on social media. Now that you have a customer persona and know what great content will catch their attention, where do you post it? If you missed the first two blogs, make… Continue reading Where Does Your Ideal Audience Hang Out?

Facebook, Instagram, marketing, small business, social media, Uncategorized

3 Steps to Creating a Customer Persona

This is part 2 of my 3 part blog series on target your audience. If you haven’t read part 1, go do that first! Now that you know why it’s important to create content for your target audience, that you should build a customer persona to help you identify with them, and you have taken… Continue reading 3 Steps to Creating a Customer Persona

Facebook, Instagram, marketing, small business, social media

Why You Need To Create A Customer Persona To Target Your Audience

Everyone talks about finding your ideal customer or target audience on social media. Many businesses assume they already know exactly who that is. But do you really? Have you sat down and figured out who is buying your product or services and who they are perfect for? Do you really know what a target audience… Continue reading Why You Need To Create A Customer Persona To Target Your Audience