by Lori Caralis | Nov 27, 2018 | Facebook, Instagram, social media
Great photos are the basis of any social media. Whether it’s every day posts or an ad campaign, you need to have images that capture attention. Even if you have a knack for taking great shots it’s hard to keep up. If you’re not particularly good with a camera, it’s...
by Lori Caralis | Nov 6, 2018 | Instagram, social media
Do you plan out your social media content, just post randomly when you get a chance, or something in between? Posting once per day for 5 days a week will bring better results than posting 5 times in one day and nothing the rest of the week. If you are looking to grow...
by Lori Caralis | Oct 30, 2018 | Facebook, Instagram, marketing, social media
Do you have a blog for your business? If you do, congrats! It’s one of the best ways to establish your expertise in your industry and bring people to your website. If not, here are some reasons you should consider it: Over 409 million people view more than 20.7...
by Lori Caralis | Oct 9, 2018 | Instagram, social media
What is a good caption? One that entertains or educates your audience, is consistent with your brand’s voice, and compels your audience to comment, like, or click. Notice I repeat the phrase YOUR audience. The first thing you need to do to write a good caption is...
by Lori Caralis | Sep 18, 2018 | Instagram, marketing, social media
Many businesses are changing their social media focus to Instagram because it’s easier to gain organic reach and make authentic connections with potential customers than many other social platforms. Most business owners know to use 15-20 relevant hashtags to gain more...
