What is a good caption? One that entertains or educates your audience, is consistent with your brand’s voice, and compels your audience to comment, like, or click. Notice I repeat the phrase YOUR audience. The first thing you need to do to write a good caption is understand your audience. KEEP YOUR AUDIENCE IN MIND.… Continue reading 5 Steps To Writing Engaging Captions For Your Social Media Posts
Many businesses are changing their social media focus to Instagram because it’s easier to gain organic reach and make authentic connections with potential customers than many other social platforms. Most business owners know to use 15-20 relevant hashtags to gain more engagement but here are 3 less known ways to increase your engagement on Instagram:… Continue reading 3 Ways To Get More Engagement On Your Instagram Business Posts
So you finally realized your ideal clients are hanging out on Pinterest collecting pins. Now you’ve hopped on and starting pinning your own content in hopes they will see it and save it. Great job! But did you know you can use hashtags to get your pins seen even more? Aren’t hashtags just for Instagram… Continue reading How To Use Hashtags on Pinterest
You may be creating great content for your Facebook Business Page and posting consistently but keeping on top of what is resonating with your audience can help you grow your page and increase engagement. Knowing how to use Facebook Insights can be invaluable in improving your Facebook marketing strategy but there is so much information… Continue reading How To Use Facebook Insights To Improve Your Page
Instagram Stories launched in 2016 and has been gaining popularity with businesses ever since. With Stories, you can post videos and photos that disappear after 24 hours. Rather than showing up in a user’s newsfeed, they are at the top of the Instagram feed and are highlighted when updated. There is less competition being seen… Continue reading Use Business Instagram Stories Like A Pro
Simplifying Social Media For Business Owners 