Facebook, Instagram, marketing, small business, social media, Uncategorized

3 Steps to Creating a Customer Persona

This is part 2 of my 3 part blog series on target your audience. If you haven’t read part 1, go do that first! Now that you know why it’s important to create content for your target audience, that you should build a customer persona to help you identify with them, and you have taken… Continue reading 3 Steps to Creating a Customer Persona

blogging, branding, marketing, small business, social media

Turn Your Blog Into Marketing Gold In 4 Easy Steps

Do you have a blog for your business? If you do, congrats! It’s one of the best ways to establish your expertise in your industry and bring people to your website. If not, here are some reasons you should consider it: Over 409 million people view more than 20.7 billion blog pages each month. (WordPress)… Continue reading Turn Your Blog Into Marketing Gold In 4 Easy Steps

branding, online reviews, small business, social media

Protect Your Business’s Online Reputation!

Ever get a bad review on Google or Facebook and wonder why your customer never told you there was a problem? Or maybe you just have no reviews for your business at all no matter how many times you ask your customers to leave one? 95% of people search for local businesses online. Online reputation… Continue reading Protect Your Business’s Online Reputation!

Instagram, marketing, small business, social media

3 Ways To Get More Engagement On Your Instagram Business Posts

Many businesses are changing their social media focus to Instagram because it’s easier to gain organic reach and make authentic connections with potential customers than many other social platforms. Most business owners know to use 15-20 relevant hashtags to gain more engagement but here are 3 less known ways to increase your engagement on Instagram:… Continue reading 3 Ways To Get More Engagement On Your Instagram Business Posts

branding, marketing, Pinterest, small business, social media

How To Use Hashtags on Pinterest

So you finally realized your ideal clients are hanging out on Pinterest collecting pins. Now you’ve hopped on and starting pinning your own content in hopes they will see it and save it. Great job! But did you know you can use hashtags to get your pins seen even more? Aren’t hashtags just for Instagram… Continue reading How To Use Hashtags on Pinterest