Challenge #1: Not Enough Time Whether your business is pulling you in different directions and you never sit down to plan your social media or just being on social media alone distracts you, finding time is hard. That adorable picture of your neighbor’s dog or your friend’s nephew is just too cute not to comment!… Continue reading The Top 3 Challenges for Small Businesses on Social Media
What is a good caption? One that entertains or educates your audience, is consistent with your brand’s voice, and compels your audience to comment, like, or click. Notice I repeat the phrase YOUR audience. The first thing you need to do to write a good caption is understand your audience. KEEP YOUR AUDIENCE IN MIND.… Continue reading 5 Steps To Writing Engaging Captions For Your Social Media Posts
You may be creating great content for your Facebook Business Page and posting consistently but keeping on top of what is resonating with your audience can help you grow your page and increase engagement. Knowing how to use Facebook Insights can be invaluable in improving your Facebook marketing strategy but there is so much information… Continue reading How To Use Facebook Insights To Improve Your Page
Images and graphics for social media can be confusing. Not only do you need to decide what graphic to post or what to use as your profile image but then they get cut up and look different on every platform! It can be overwhelming for small businesses trying to do it themselves. To help simplify,… Continue reading Your Ultimate Guide to Social Media Image Sizes
You forgot social media existed. Let’s just get this one out of the way first. Setting up a social media profile does not mean you are “on” social media. It’s 2018, and 90% of Americans have social media accounts. No matter your industry, your customer is on social media. You need to be seen to… Continue reading Don’t get caught doing these 5 things!
Simplifying Social Media For Business Owners 